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Category Archives: Leadership

From Engineering VP to MarTech SVP

Blue and orange burst from tech to conversation bubbles

Technical leaders are often trained to view communication as reporting, sharing metrics, updates, or timelines. But true influence goes deeper than numbers. Storytelling means connecting those metrics to a narrative that people can believe in.

Posted byJohn ZerenJuly 17, 2025September 1, 2025Posted inBusiness, LeadershipLeave a comment on From Engineering VP to MarTech SVP

Navigating the Talent Crunch

wooden employees

With the rise of remote work, global competition, and specialized skill requirements, finding and retaining great engineers has become a complex challenge. Here’s a closer look at some strategies that have worked for me in the hiring process.

Posted byadminAugust 29, 2024December 29, 2024Posted inBusiness, Leadership, Management, TechnologyTags: hiring, management, talentLeave a comment on Navigating the Talent Crunch

AI’s Impact on Leadership

For leaders in this fast paced and ever evolving sector, AI is not just a buzzword, it’s an essential tool for staying competitive. It’s turning leadership into a hybrid of strategic vision and algorithmic precision.

Posted byJohn ZerenApril 18, 2024December 18, 2024Posted inLeadership, TechnologyTags: AI, LeadershipLeave a comment on AI’s Impact on Leadership

The Myth of MultiTasking

Multitasking Mom

The ability to juggle multiple tasks simultaneously is often hailed as a valuable skill. However, in this blog post, we will challenge the common belief in multitasking and argue that it might be more of a myth than a reality, especially in the context of the modern workplace.

Posted byJohn ZerenFebruary 11, 2024February 11, 2024Posted inLeadership, ManagementLeave a comment on The Myth of MultiTasking

The Evolution of Agile Leadership

Agile board with sticky notes

As technology advances and industries become more interconnected, Agile methodologies have begun to adapt and evolve. One significant shift was the expansion of Agile principles beyond software development.

Posted byJohn ZerenDecember 28, 2023December 28, 2023Posted inLeadership, Software, TechnologyLeave a comment on The Evolution of Agile Leadership

Embracing Remote Leadership in Tech

Dad feeds daughter while working from home

As someone who leads a 100% remote team, I’ve come to appreciate the importance of forming genuine connections with team members, not just as professionals, but as humans with unique lives beyond the virtual office space.

Posted byJohn ZerenDecember 16, 2023February 11, 2024Posted inLeadership, Management, TechnologyTags: remote workLeave a comment on Embracing Remote Leadership in Tech

A Path To Leadership

Xavier Logo

Although I enjoy hands-on development and the satisfaction of deploying something that I’ve built from scratch, I’ve also discovered something new. I realized that I take great pride and satisfaction when I can work with a team and help the group succeed as a whole.

Posted byJohn ZerenMay 29, 2016June 29, 2021Posted inBusiness, Leadership, ManagementLeave a comment on A Path To Leadership
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